Bira 91, officially known as B9 Beverages, is a leading craft beer company based in New Delhi, India. Founded in 2015 by Ankur Jain, the company has gained significant recognition for its innovative and flavorful beers, including lagers, ales, wheat beers, and fruit-flavored varieties. Bira 91 is known for its distinctive branding, featuring a playful monkey mascot, which appeals to its target audience of young and urban consumers.

The company has positioned itself as one of the fastest-growing craft beer brands globally, with a presence in over 400 cities across 10 countries. Bira 91 operates taprooms and an online store, offering a variety of beverages that cater to evolving consumer tastes. Its focus on unique flavors and low alcohol content has helped it carve a niche in the competitive beer industry.

Over the years, Bira 91 has attracted substantial investments, with funding from notable investors like Kirin Holdings, Sequoia Capital, and Tiger Pacific Capital. These investments have fueled its expansion and product innovation. Additionally, Bira 91 has collaborated with other brands, such as Crocs, to reinforce its appeal among trendy and lifestyle-conscious consumers.

The company continues to expand its reach and product portfolio, aiming to redefine beer culture in India and beyond.